Posts Tagged ‘USP’

Discover the 7 Essentials for Going from Cruise Control to Crushing It in Your Business

Sounds like a bold title, doesn’t it? Is this just catchy copy or is it truly possible that there are just seven essential actions solopreneurs master for breakthrough success? The truth is many of these top small business pros worked very hard to get where they are today. Their success didn’t happen overnight. The honest […]


Putting the New Year’s Resolutions Into Action

I’m excited to let you in on a New Year’s resolution that I’ve been working on for the past two weeks. It’s the start of a new coaching program my Small Biz Break partner, Maria, and I are putting together. I apologize that I haven’t had a post up here in that time, but this […]


You Are Invited to the Money Making Marriage of USP and DBM

  I, Unique Selling Proposition (USP), take you, Dominate Buying Motive (DBM), to have and to hold, from this day forward, to cherish for better, for richer and in health, till death do us part. Before these witnesses, I promise to be faithful and true.   If you want a long, healthy and wealthy relationship […]