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I don’t want to pick on the little guy. As a matter of fact, I’m writing about the most common marketing mistakes small and medium-sized business make because I want to increase their ability to compete with big marketing voices. Here are the top six marketing stumbles that can have a significant negative impact on [...]
On Wednesday, I discussed methods 1 – 3 for effective ways to share social media content to build your visibility, your credibility and your relationship with your audience as a solopreneur. Today’s post is Part 2 of the series discussing methods 4 – 7. 4. Write attention getting headlines. There is an abundance of information [...]
If you caught my last blog post, I discussed five ways to source a continual flow of social media content for your solopreneur business. Now that you have a stream of content to share, what are the most effective ways to leverage it into meaningful conversations on your social media networks? Here are my top [...]