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Most businesses, both B2B and B2C, understand that social media networks are excellent for connecting with their target markets. However, many question which network is best for their business as a resource for generating leads. According to a recent survey conducted by HubSpot, the answer is LinkedIn, beating Twitter and Facebook. HubSpot studied over [...]
As I research companies’ marketing strategies and campaigns, I review how effective they are with their SEO and SEM and make recommendations for improvement. When I recommend Facebook, some question, “Do I really need a Facebook business profile?” We’ll get into some quick stats in a minute to let you decide. Because what you’re likely [...]
While some people may still be in a funk over their team not making it to the big game, others are buzzing in anticipation about the outcome on Sunday February 5th when Super Bowl XLVI will pit the New England Patriots against the New York Giants in Indianapolis, IN. Plus, expectations are high as usual [...]