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Business is about building relationships … relationships between you and your market. When you create your marketing campaigns and collateral, you’re trying to marry your business to your target market. If you’ve spent any time dating or reading the rules of top matchmakers, you’ll know that catching the interest of that special someone is [...]
With today being Memorial Day, it got me thinking about the gift of gratitude. Not just for those whom have given their lives in the service of our nation, but thanks in general. Before I move on with the point of this post, I do want to say thank you to our armed forces [...]
Starting a new business requires focus. Without focus, you can find yourself wandering around looking for answers to questions that you don’t even know if you should be asking. Wait, what? I’m not sure I even know what that means. Very confusing, right? OK, focus. I’m sure you’ve heard the expression: K.I.S.S. = Keep [...]