Author Archive

How Does Blogging Fit in with Your Social Media Strategy?

When I say, “social media,” you say … “Facebook” “Twitter” “YouTube” “LinkedIn” Maybe you threw in Pinterest and Google+, too. Unfortunately, many solopreneurs, small and medium-sized businesses have been drawn by the buzz of these sites and have forgotten about the value of blogging as part of their social media strategy. Or maybe it’s because [...]

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Online Videos and SEO

Sure, you’ve watched ‘em on YouTube. You’ve shared other people’s videos on Facebook. But have you let your business star in its own online videos as part of your SEO strategy? If you still question whether online videos are right for your business consider this … YouTube is the second largest search engine behind Google [...]

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What Are the Rules for Social Media?

How many times have you thought, if someone could just give me the rules for what works with social media, I … or the people on my team … could follow them and we’ll see social media success, too? Just tell me what to post, when to post, and where to post and we’ll make [...]

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