Separate from a dysfunctional, two-party debate over the healthiest way to move forward with a better health care system, the topic of energy is often the next closest conversation on major news networks. Whether you believe our planet is going to hell in a hand basket due to global warming or ponder the possibilities of clean coal and nuclear power, you have a greater, personal energy crisis as a solopreneur – a Monday morning without a fresh commitment to defined goals.
Let’s talk about the immediate need for going green – aka making a profit. In these troubled times of anemic economics, could you use a cash infusion right about yesterday? Not to diminish the real concern for affordable health care or the future weather patterns of our planet, but if your business is struggling, I bet your primary concern is the future survivability of your business.
How often do you wake up Monday morning with your psyche singing the Boomtown Rats’ “I Don’t Like Mondays”? Instead of blasting your nervous system with an overload of caffeine and sugar to get a start on the week, try a few focused goals instead.
When you held the status of “employee”, a manager gave you tasks giving purpose to your day. As a solopreneur, you are solely responsible for managing your time, turning your actions into accomplishments. The best method for making this happen is to set well-defined goals that you are committed to completing.
Let me give you a quick list of some of my goals for this week:
- Send another 150 direct emails promoting the PR Program with La Comunidad Online
- Send another 50 direct emails to brick and mortar businesses with my special promo code for LocalMapExperts
- Complete a final edit on an ebook (I was the ghostwriter)
- Finish a first draft on new copy promoting my consulting, copywriting and ghostwriting services
- Post my “Doug’s Daily” on The Copywriters Business Network
I have additional goals for revenue and always include personal targets, too (it keeps a healthy balance). Keep your goals posted somewhere you can see them throughout the week. Not only will this keep them present (giving you a purpose everyday), but it will help motivate you throughout the week as you see what you’ve completed.
Cure your own personal energy crisis with a list of goals. Don’t get a weak start to your week by not setting goals or leaving your list making until Monday morning. You need to set aside time either late on Friday or over the weekend. With a list of well-defined, obtainable goals, you’ll pop out of bed with a purpose on Monday instead of starting the week behind with the blues.
All the Best,
The Solopreneur’s Guide